MediaBanc Valuator

Valuator—MediaBanc recently launched the premier real time media analysis service. The company launched the product timely as we wade through highly competitive times and economic downturn.

The Valuator measures the impact, tonality and share of exposure of communication efforts. It will provide return on investment (ROI) ratings that will help improve future campaigns and allow companies review communications strategies are meeting its goals. MediaBanc invested around 2.5 million in the Valuator which monitors news from TV, Radio, Online, and Print media and provides real-time media analysis.

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